Marketing for spa & salon

Marketing that keeps your books full.

Once your team is staffed, we help keep them busy. M&S offers marketing built for massage studios, spas and salons, so more of the right clients find you, book with you and come back.

Our services

Everything your business needs to grow.

Pick one service or bundle a few. Every plan is built around your location, your clients and your goals.

01

Get found

Show up when nearby clients search for a massage, facial or blowout.

Local SEO

Keyword-targeted service pages, technical fixes and local ranking so your spa appears for “near me” searches.

Google Business Profile

Profile setup, weekly posts, photos, services and Q&A kept current so you win the map pack.

Paid search & social ads

Google, Facebook and Instagram campaigns built around bookings, with budgets you control.

Listings & directories

Consistent name, address and hours across Yelp, Apple Maps, Bing and wellness directories.

02

Get booked

Turn visitors and followers into appointments on your books.

Website design

Fast, mobile-first spa and salon websites that make services, pricing and booking easy to find.

Online booking setup

Connect and streamline Vagaro, Mindbody, Boulevard or Square so clients book in a few taps.

Email & SMS marketing

Welcome series, rebooking reminders, birthday offers and seasonal promotions that fill open slots.

Memberships & promotions

Membership, package and gift card campaigns that build steady, recurring revenue.

03

Get remembered

Build a brand clients love, trust and recommend.

Social media management

Content calendars, posting and community management for Instagram, Facebook and TikTok.

Photo & video content

Treatment-room, team and product shoots that show off your space and your people.

Branding & design

Logo refresh, color, signage, menus and print pieces with a consistent, calm look.

Reviews & reputation

Automated review requests, response management and monitoring across Google and Yelp.

Marketing for recruiting

Use marketing to attract your next hire.

Good candidates look at a business the same way clients do. We use the same tools that bring in clients to bring in candidates, so more qualified people come to you and fewer roles sit empty.

Employer branding

A clear story of why great therapists, estheticians and stylists want to work for you: culture, pay, growth and perks.

Recruitment ad campaigns

Targeted Facebook, Instagram and Google ads that reach licensed pros in your area, including those not actively looking.

Social recruiting content

Day-in-the-life reels, team spotlights and hiring posts that turn your followers into applicants.

Talent pool nurturing

Email and SMS that keep past applicants and school graduates warm, so your next hire is already waiting.

Your own job board

We build it. You own it. We help promote it.

We set up a hiring system on your own website: a branded job board, applications and a candidate pipeline. Then we promote every opening through your site, search, social and job sites, so all your candidates come through one place you control.

  • Branded careers pageA job board on your own website, in your brand, that you own. No per-post fees and no competitors listed next to you.
  • Easy job postingAdd, edit and close openings in minutes from a simple dashboard. No developer needed.
  • Mobile applyShort, phone-friendly applications with license, availability and resume upload built in.
  • Everywhere syndicationEach post is structured for Google for Jobs and pushed to Indeed, ZipRecruiter and your social channels automatically.
  • Candidate pipelineTrack every applicant from applied to interview to hired, with notes, ratings and automatic replies.
  • Referral programShare-and-refer links that reward your team for bringing in great people.
yourspa.com/careers

Careers at Your Spa

Join our team

Licensed Massage Therapist

Full-time · $30–45/hr + tips

NewApply

Lead Esthetician

Full-time · Benefits

FeaturedApply

Spa Front Desk Coordinator

Part-time · Weekends

Apply
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How it works

From first call to a fuller calendar.

01

Free strategy call

We learn your services, market and goals, and where new clients come from today.

02

Audit & plan

We review your website, listings, reviews and social, then recommend the services that matter most.

03

Launch

We build, write, shoot and publish, so you can stay focused on your clients.

04

Report & grow

Monthly reports on calls, bookings and reviews, with adjustments to keep results climbing.

Let's grow together

Ready for more clients?

Book a free 30-minute strategy call. We'll look at where you are today and map out the marketing that will move the needle for your business.